WHY TRAVEL?
In this episode Steve interviews public relations guru Jeff Blumenfeld on how to get paid to travel by taking a trip that makes a difference. Do you want to climb the highest mountain, or do it in the fastest time? Sponsors are available! Jeffs book "You Want To Go Where?" is also discussed. Part 1 of 2 Ep 7: Original Air Date: October 17, 2009 Steve Perillo is the third generation CEO of Perillo Tours, one of the largest, oldest and best respected travel companies in the world, specializing in trips to Italy. ( www.perillotours.com ) Jeff Blumenfeld is founder of Blumenfeld and Associates, Inc., a public relations and special events firm based in Darien, Conn. Agency services concentrate on Public Relations and Publicity, Special Event Planning and Implementation, and Sponsorship Evaluation and Management. Clients served include 3M Thinsulate, The Coleman Company, Du Pont, Iceland Tourist Board, Lands' End, Orvis, Sikorsky Aircraft, Timberland, Timex, Virgin Atlantic, and WL Gore & Associates. Blumenfeld is also the founder and current publisher and editor of Expedition News, a newsletter and Web site he started in 1994 to assist companies in participating in Adventure Marketing opportunities. ( http ) ( www.blumenfeldpr.com )
Video Rating: 3 / 5
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